About
The story behind the flowers and ceramics
Leidschendam • garden • studio
The Story of Pure Petals
From a dream to my own flower studio, welcome to Pure Petals.
You may recognise this feeling...
You walk past a garden and pause at a flower, or place a bouquet on the table and the room suddenly feels warmer.
I have always had that feeling.
What started with a love for flowers, gardening and creative work grew into a place where I get to share that passion with others.
I love the calm and quiet enchantment that flowers bring. From delicate soft petals to full, abundant shapes that instantly fill a room with atmosphere. From the seasons that follow one another. From seeing a tiny seed grow into a flower that eventually finds its place in a bouquet. That connection with nature is at the heart of everything I make.
As a little girl, I loved wandering endlessly around my grandparents' farm 🌱
My grandfather always said:
“Nature is the most beautiful thing there is” 🌿
And somehow, that has always stayed with me.
At Pure Petals, we work with flowers from our own cutting garden and from local growers who cultivate with care for nature, soil health and biodiversity. As a result, our bouquets follow the rhythm of the season. No week is the same, and every bouquet has its own character.
My style is natural, airy and full of movement. Sometimes softly wild, sometimes elegantly refined, but always thoughtfully composed and close to nature.
No tightly bound bouquets, but flowers with room to move, open naturally and surprise you. Flowers do not have to be perfect, but they should feel real.
Besides flowers, I have a soft spot for ceramics: creating something beautiful with your hands. The combination of nature, flowers and ceramics feels very natural to me. I hope to bring these worlds together more and more in workshops and creative moments where experience, care and creativity are at the heart.
With Pure Petals, I hope to offer people a small moment of relaxation and wonder. A bouquet on the kitchen table, a morning among the flowers, or a handmade piece that brings nature a little closer.
For moments that deserve something special.
Own garden and local growers Flowers and ceramics under one roof Small-scale and personal
Why it feels different
Not a standard florist and not a generic workshop venue
Seasonal flowers
We work with what is genuinely beautiful outside and with local growers at that moment. That keeps every bouquet believable and alive.
Flowers and clay together
Ceramics give flowers a home. Flowers give ceramics colour, fragrance, and softness. Together they form the heart of Pure Petals.
Small scale
Because everything stays intentionally small, there is room for attention, better finishing, and more personal contact.
A glimpse into the studio
A small world of flowers, worktables, clay, and shifting seasons.
Ready to keep exploring?
Go straight to bouquets, or get in touch if you are looking for something more personal.